Audience profile

AUDIENCE PROFILE

Demographics

Gender:                    Female

Age:                         25

ABC:                        C1

Religion:                  Catholic

Education:               Apprenticeship  

Occupation:            Cabin crew member

Marital Status:        In a relationship

Income:                   £18,000+

Nationality:              British

Psychographics

She is a confident, stylish female, who is currently moving into her first home with her partner. She enjoys spending long weekends in Tenerife with her family and boyfriend. She enjoys watch horror films with her boyfriend, she enjoys the mystery and how they constantly keep you guessing what’s coming next. She loves R&B and X-factor; she enjoys going out for meals also. She also enjoys doing arts and crafts things.

Likes: 

Going on holiday, shopping, working, lying in, spending time with her friends and family, dancing, X-factor, dinning out.

Dislikes:

Drugs, rude people, people being untidy, and comedy films.